Privacy Policy

IT’S IMPORTANT!™

Privacy Policy

Updated June 18, 2023

PLEASE READ THIS POLICY CAREFULLY TO UNDERSTAND OUR POLICIES AND PRACTICES REGARDING YOUR INFORMATION AND HOW WE WILL TREAT IT.
BY ACCESSING OR USING THIS SITE, YOU AGREE TO THIS PRIVACY POLICY.
If you do not agree with our policies and practices, PLEASE do not use our Site.
This privacy policy may change from time to time.
Your continued use of this Site after We make changes is deemed to be
acceptance of those changes, so please check the policy periodically for updates.
This Privacy Policy and associated agreements are written to comply with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016
(“General Data Protection Regulation”).
Capitalized terms not defined herein are defined in our General Terms and Conditions, Subscriber Terms and Conditions, and Contact Terms and Conditions (collectively, “T&Cs”).

TETQ, LLC, a Florida limited liability company (“TETQ,” “Company,” “we” or “us” or “our”) has developed, owns and operates the software-as-a-service known as “It’s Important!” at “ItsImportant.com” and such other related websites and applications as TETQ may create and partner with (collectively, the “Site”) which provides people with the ability to view our Site and, if a person so chooses, subscribe to our Site (a “Subscription”) for the purpose of (1) providing Check-ins to Subscribers, (2) storing important personal documents and information such as wills, deeds to property, financial and banking information, as well as textual, audio and video messages (collectively, “Personal Documents”), (3) providing a system to notify certain family, friends and professionals of the Subscriber’s choosing (each a “ Contact”) in the event the Subscriber does not respond to our messages, (4) making the Personal Documents available to Contacts specified by the Subscriber when the Subscriber is unable to do so, and (5) enabling Contacts to access specified Personal Documents for the purpose of effecting the wishes of the Subscriber and as may be required by law.
This policy describes the types of information we  may collect from you or that you may provide when you use the Site and our practices for collecting, using, maintaining, protecting, and disclosing that information.
This Privacy Policy applies to those who view the Site without subscribing as well as to Subscribers and those who are Contacts (collectively, “Users” or individually, “you,” or “your”).

1. INTRODUCTION.  TETQ respects your privacy and we  are committed to protecting it through our compliance with this policy.

This Privacy Policy applies to information we  collect:

1. on the Site; and
2. in email, text and other electronic messages between you and TETQ.

This Privacy Policy does not apply to information collected by:

1. us offline or through any other means; or
2. any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Site.  We encourage you to be aware when leaving the Site and to read the privacy statements of any other site or application that collects personally identifiable information.

1. USERS.

We do not accept persons under 18 years of age as Users.

1. PERSONAL DOCUMENTS.

You may upload your Personal Documents.  You are and always will be the sole owner of your Personal Documents.  Personal Documents are encrypted and stored on secure servers.  Our customer service and technical support personnel cannot access your Personal Documents.  We will not share any Personal Document files with anyone except as provided in the T&Cs and as required by a court order.
Personal Documents are accessible only by you, with the password you select for yourself, and your Contacts with passwords chosen by each.
TETQ shall retain Personal Documents for a minimum of sixty (60) days after termination of a Subscription or after the death of a Subscriber, whichever occurs first.

1. INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT.  

We collect different types of information from and about Users of our Site, including information:

1. by which you may be personally identified, such as name, birthdate, postal address, e-mail address or telephone number or credit card information (collectively, “Personal Information”);
2. that is about you but does not identify you individually; and/or
3. about your internet connection, the equipment or device you use to access our Site and usage details.

Information You Provide to Us. The information we collect on or through our Site may include:

1. Information that you provide by filling in forms on our Site. This includes information provided at the time of, for example, registration or making any inquiries or requests to us.
2. Records and copies of your correspondence (including email addresses) such as support requests, if you contact us.
3. Details of payments you make through our Site.

Information and Persistent Identifiers We Collect Through Automatic Data Collection Technologies.  As you navigate through and interact with our Site, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

1. details of your visits to our Site, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Site; and
2. information about your computer and internet connection, including your IP address, operating system, and browser type.

The information we collect automatically may include Personal Information which we may maintain or associate with Personal Information we collect in other ways or receive from third parties. It helps us to improve our Site and to deliver a better and more personalized service, including by enabling us to:

1. estimate our audience size and usage patterns; and
2. recognize you when you return to our Site.

The technologies we use for this automatic data collection may include:

1. Cookies (or browser cookies).  A cookie is a small file placed on the hard drive of your computer or on your mobile device. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site.
2. Flash Cookies.  Certain features of our Site may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Site. Flash cookies are not managed by the same browser settings as are used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see the section titled Choices About How We Use and Disclose Your Information.
3. Web Beacons. Pages of our Site and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count Users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

1. HOW WE USE INFORMATION

How we use the information you provide in your registration and profile. Our customer service personnel have limited access to Personal Information, as you may amend it from time to time (as distinguished from the Personal Documents to which they have no access).  Our TETQ employees may access Personal Information only for the purpose of assisting you to edit or delete that information, as well as for assisting you in the use of our Site.
How we use the information collected other than that provided in your registration and profile. We use information we  collect about you or that you provide to us, including any Personal Information:

1. to present our Site and its contents to you;
2. to provide you with information, products or services that you request from us;
3. to fulfill any other purpose for which you provide such information;
4. to provide you with notices about your account;
5. to carry out our obligations and enforce our rights arising from any use of our Site, including for billing, collection and payment;
6. to notify you about changes to our Site or any products or services we  offer or provide through it;
7. to prevent fraud;
8. for testing, research, analysis and product development, which enables us to improve and enhance the safety and security of our services, develop new features and products;
9. to improve the Site and any products, we  may provide third parties with statistical information we  gather from your information;
10. in any other way we  may describe when you provide the information; and
11. for any other purpose with your consent.

We may also use your information to contact you about our own and third-parties’ goods and services that may be of interest to you. If you do not want us to use your information in this way, notify us at [email protected].  For more information, see the section titled Choices About How We Use and Disclose Your Information.
We may use the information we  have collected from you to enable us to display advertisements to our advertisers’ target audiences. Even though we  do not disclose your Personal Information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

1. DISCLOSURE OF YOUR INFORMATION.

At no time will TETQ permit access to or give Personal Documents except as authorized by the Subscriber or ordered by a court of law.  We may, however, sell Personal Information to better enable those who provide goods and services to tailor their offerings to your potential needs.
We may disclose aggregated information about our Users and information that does not identify any individual without restriction.
We may convey or transfer your encrypted Personal Information to the following (none of whom have access to the encrypted information):

1. our subsidiaries and affiliates;
2. contractors, service providers and other third parties we  use or work with to support our business;
3. a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us about our Site’s Users is among the assets transferred;

or for:

1. the purpose for which you provide such information;
2. any other purpose disclosed by us when you provide the information; or
3. with your consent.

We also may disclose your Personal Information (again, as distinguished from your Personal Documents):

1. to comply with any court order, law or legal process, including a response to any government or regulatory request/demand;
2. to enforce or apply our T&Cs and other agreements, including for billing, collection and payment purposes; and
3. if we believe disclosure is necessary or appropriate to protect the rights, property or safety of TETQ or others including you, which may include exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

1. CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION.  We have created mechanisms to provide you with the following control over your information:

1. Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies, please note that some parts of the Site may be inaccessible or not function properly.
2. Promotional Offers from Us.  If you do not wish to receive promotional offers from us or for third parties’ products or services, you can opt-out by sending us an email stating your request to [email protected].  If we  have sent you a promotional email, you may send us a return email asking to be excluded from future email distributions.  This opt-out feature does not apply to information provided to the Company in connection with your registration, a service experience or other transactions.

We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose to not have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (”NAI”) on the NAI’s website.

1. ACCESSING AND CORRECTING YOUR INFORMATION.

1. If you are a Subscriber, you are the only person who can edit, delete or authorize the editing or deletion of your Personal Information.
2. If you are a Contact, you and the Subscriber who named you as Contact are the only persons who can edit, delete or authorize the editing or deletion of your Personal Information.

1. DATA SECURITY. We employ measures designed to secure your Personal Information and Personal Documents from accidental loss and from unauthorized access, use, alteration and disclosure. The safety and security of your information also depends on you. Where we  have given you (or where you have chosen) a password for access to certain parts of our Site, your Personal Information and, if you are a Subscriber, Personal Documents, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

No data transmissions over the Internet, cell-phone connections or Wi-Fi can be guaranteed to be 100% secure. Although we  do our best to protect your Personal Information, we  cannot guarantee the security of your Personal Information transmitted to our Site. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Site.  Once we  receive your information, we will take reasonable measures to secure it on our systems.
If we  learn of a security breach, we  may attempt to notify you electronically so that you can take appropriate protective steps. By using the Site or providing Personal Information to us, you agree that we  can communicate with you electronically regarding security, privacy and administrative issues relating to your use of the Site. We may post a notice on the Site if a security breach occurs. We may, in such circumstances, also send an email to you at the email address you have provided to us and, at our discretion, to your Contacts at the email address you provided.
Personal Information that we collect from you may be stored, processed and transferred among any countries in which we operate. The European Union has not found the United States and some other countries to have an adequate level of protection of Personal Information under Article 45 of the GDPR. Our company relies on derogations for specific situations as defined in Article 49 of the GDPR.  If you are a European Union customer or User, you hereby consent to your Personal Information being transferred to the United States or other countries outside the European Union. When you purchase a Subscription or buy other goods or services from us, we will use your Personal Information for the performance of a contract or to take steps to enter into a contract. Wherever we transfer, process or store your Personal Information, we will take reasonable steps to protect it. We will use the information we  collect from you in accordance with our privacy policy. By using our Site, Services or products you agree to the transfers of your Personal Information described within this section.

1. DATA RETENTION & PROCESSING.

Information you store with us.  We will keep Personal Information and Personal Documents you store with us for as long as we  need it to make the Site available to you; and we may store, use and/or transmit Personal Information and Personal Documents in locations around the world, including those outside your country. Even if you delete your account, we  will keep this information and any data collected regarding all activities in which you have already engaged pursuant to your use of the Site for a period of time as we deem appropriate but no longer than as allowed by applicable law.
Post-Subscription.  TETQ shall retain the Personal Documents for a minimum of sixty (60) days after termination of a Subscription or after the death of a Subscriber, whichever occurs first; but we may, in our sole discretion, retain Personal Documents as long as we determine is appropriate.

1. CHANGES TO OUR PRIVACY POLICY.  It is our policy to post any changes we  make to our Privacy Policy on this page. If we  make material changes to how we  treat our Users’ Personal Information and Personal Documents, we will notify you through a notice on the Site home page, an email or other such means as we determine reasonable to bring the changes to your attention. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you and for periodically visiting our Site and this Privacy Policy to check for any changes.  By continuing to use or access the Site after the revisions come into effect, you agree to be bound by the revised Privacy Policy.

1. CONTACT INFORMATION. To ask questions, comment about this privacy policy and our privacy practices, or file a complaint via regular postal mail by contacting our Data Protection Officer, Al Faer at 1717 N. Bayshore Drive, Suite 213, Miami, FL 33132, or email dataprotection@ItsImportant.com.

1. LAW AND JURISDICTION.  This Privacy Policy shall be governed by and construed in accordance with, and disputes shall be resolved pursuant to, the Terms and Conditions.

1. YOUR CALIFORNIA PRIVACY RIGHTS.  Under the California Consumer Privacy Act of 2018 (“CCPA”), California residents have certain rights regarding our collection, use and sharing of Personal Information.  We may sell your Personal Information but you may opt-out of such sales, as required by law, by writing to us at [email protected]. We do not offer financial incentives associated with our collection, use or disclosure of your Personal Information.

We collect various categories of Personal Information when you use the Site that may include but not be limited to identifiers, commercial information and internet or other electronic network or device activity information. A more detailed description of the information we collect and how we use it is provided above in Section 4. Sections 5 and 6  describe the categories of third parties, if any, with whom we share Personal Information and what information may be shared under different circumstances.
If you are a resident of California, you have the right to know what Personal Information has been collected about you and to access that information. You also have the right to request deletion of your Personal Information, though exceptions under the CCPA may allow us to retain and use certain Personal Information notwithstanding your deletion request.  You may also send your request by email to [email protected] or through regular postal mail to 1717 N. Bayshore Drive, Suite 213, Miami, FL 33132. We will not discriminate against you for exercising your rights under the CCPA. An agent may submit a request on your behalf, but you must verify that your agent is authorized to do so.
Separate from the CCPA, California’s “Shine the Light” law (Civil Code Section § 1798.83) permits Users of our Site that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to [email protected].

1. YOUR RIGHTS UNDER THE GDPR.  When using our Site and submitting Personal Information to us, you may have certain rights under the GDPR if you reside or are in any of the countries of the European Union. Depending on the legal basis for processing your Personal Information you may have some or all of the following rights:

1. The Right to Be Informed – You have the right to be informed about the Personal Information that we collect from you and how we process it.
2. The Right of Access – You have the right to get confirmation that your Personal Information are being processed and you have the ability to access your Personal Information.
3. The Right to Rectification – You have the right to have your Personal Information corrected if it is inaccurate or incomplete.
4. The Right to Erasure (Right to Be Forgotten) – You have the right to request the removal or deletion of your Personal Information if there is no compelling reason for us to continue processing it.
5. The Right to Restrict Processing – You have the right to ‘block’ or restrict the processing of your Personal Information. When your Personal Information are restricted, we are permitted to store your data, but not to process it further.
6. The Right to Data Portability – You have the right to request your Personal Information that you provided to us and use it for your own purposes. We will provide your data to you within 30 calendar days of your request. Make your request by email to [email protected] or through regular postal mail to 1717 N. Bayshore Drive, Suite 213, Miami, FL 33132 to request your Personal Information.
7. The Right to Object – You have the right to object to us processing your Personal Information for the following reasons:

• • Processing was based on legitimate interests or the performance of a task in the public interest/exercise of official authority (including profiling)
  • Direct marketing (including profiling)
  • Processing for purposes of scientific/historical research and statistics
  • Rights in relation to automated decision-making and profiling.

1. Automated Individual Decision-Making and Profiling – You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects regarding you or similarly significantly affects you.
2. Filing a Complaint with Authorities – You have the right to file a complaint with supervisory authorities if your information has not been processed in compliance with the General Data Protection Regulation. If the supervisory authorities fail to address your complaint properly, you may have the right to a judicial remedy.